Athletic wear Reebok has a wonderful new campaign that confronts unattainable notions and standards of perfection.
This week, Reebok hosted the #PerfectNever Revolution, an empowering event that challenged hundreds of women from all walks of life to come together through a series of activities including a workout class and a panel discussion. Panelists include Olympic gymnast Aly Raisman, actress Lena Dunham, ESPN broadcaster Jessica Mendoza, actress Ruby Rose and actress/musican Zoe Kravitz.
At TextureMedia, we work with a wide range of haircare brands – big, small and everything in between. Our job is to help the brand connect with our audience, and we tell them that our community likes to see people with hair like theirs – curly, coily and wavy.
It’s been a crazy year – a year of ups and downs, triumphs and tragedies. Too often, it’s too easy to focus on the negative things - the plane delays, the cancelled campaigns, the pinched nerve.
