Pet Head Line Gives Me Paws

Aug 1, 2014 11:02:16 AM

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In this world, it seems like you’re either a dog lover or a cat lover. I’m the latter.

Although there have been prestige haircare companies that have developed products for dogs – John Paul Pet being the best example - our feline friends have been left out.  So when I was walking through the mall recently, I was so excited to see TIGI Pet Head for Cats in the front window of a salon. I’m not talking TIGI Catwalk. I’m talking about products for real felines.

I love the line for the pure creativity of it – cute little cat heads adorn the products which have names like “Crazy Cat Lady” Litter Box Room Fragrance, De Shed Me!” Shampoo and Conditioneer,  Fizzy Kitty Mousse Cat Cleaner,  Pretty Kitty Deshedding Wipes and Dry Clean Waterless Spray Shampoo for Cats.

It was out of a love for animals that Kyara Mascolo – the original creator of TIGI’s Bedhead line -  was inspired to create an edgy fashion-forward line of pet products. The husband and wife team, Bruno & Kyara Mascolo, are the owners of Toni & Guy and former owners of TiGi Linea Inc.

So while the fur may fly when you actually attempt to shampoo and condition your cat - I'm tried it and have the scars to prove it! -  you’ll have a real pampered puss with gleaming fur.

Topics: Beauty Industry

Michelle Breyer

Written by Michelle Breyer

Michelle Breyer (michelle@texturem­ediainc.com) is the co-founder of content and ecommerce platform Naturall­yCurly.com and TextureMedia. By engaging beauty enthusiasts through original content, branded entertai­nment, social media, product reviews and commerce, TextureMedia influences up to $5 billion in hair care sales each year. Its monthly social, consumer reach is 26 million across a portfolio of digital brands, including its Market Research & Insights division, CurlyNikki and Naturall­yCurly.